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I'm not quite sure what you were expecting, README:
Xpdf is an open source viewer for Portable Document Format (PDF) files. (These are also sometimes also called 'Acrobat' files, from the name of Adobe's PDF software.) The Xpdf project also includes a PDF text extractor, PDF-to-PostScript converter, and various other utilities.
Pdftotext converts Portable Document Format (PDF) files to plain text. Pdftotext reads the PDF file, PDF-file, and writes a text file, text- file. If text-file is not specified, pdftotext converts file.pdf to file.txt. If text-file is ´-, the text is sent to stdout.
Pdfimages saves images from a Portable Document Format (PDF) file as Portable Pixmap (PPM), Portable Bitmap (PBM), or JPEG files. Pdfimages reads the PDF file PDF-file, scans one or more pages, and writes one PPM, PBM, or JPEG file for each image, image-root-nnn.xxx, where nnn is the image number and xxx is the image type (.ppm, .pbm, .jpg).
These utilities are not designed to output html with embeded images.